FASHION BRAND AND LIFESTYLE INITIATIVE ‘MEREL LI-ANN.’ IS BORN IN THE YEAR 2020, NURTURED AND RAISED BY ALLROUND CREATIVE; MEREL PRUIJSEN.
MEREL DEVELOPED HER QUESTIONING NATURE AND INTUITIVE SENSE FOR ZEITGEIST INTO AN UNIQUE WAY OF CONCEPTUAL THINKING AND STORYTELLING.
THE BRAND EXAMINES MATTER LIKE ‘THE EXPERIENCE OF REALITY’ AND ‘PERSPECTIVES ON THE MEANING OF PLEASURE’.
THERE IS AN CERTAIN DUALITY PRESENT IN MEREL LI-ANN. ITS APPEARANCES. THE BRAND EMBRACES HAPPY ACCIDENTS, DISORDERED SILHOUETTES AND TRACES OF USAGE NEXT TO HIGH-QUALITY FINISHINGS.
EBULLIENT COLOURS APPLIED IN ALIENATED PRINTS GO HAND IN HAND WITH HARMONIOUS TONES OF WHITE LACE TO UNDERPIN THE BRAND’S QUESTIONING STATE OF MIND.
THE CREATOR’S CRITICAL VIEW ON RESPONSIBILITY IN THE FASHION INDUSTRY MAKES THAT THE PRODUCT EXPRESSIONS OF MEREL LI-ANN. ARE CONSCIOUSLY MADE; OF MORE SUSTAINABLE MATERIALS WITH THE ATTENTION IT NEEDS AND DESERVES.
SERVICES;
FORECAST, CONCEPT, STORYTELLING
PRINT DESIGN & CRAFT
TAILORED SUITS AND SOFT SPORT ITEMS
JEWELLERY & HEADPIECES
FILM DIRECTION AND EXPERIENCE
THE BRAND BLENDS ELEMENTS OF NOSTALGIC ALLURE WITH SURPISING CONCEPTUAL TRANSLATIONS INTO AN ECLECTIC TOGETHERNESS OF CLOTHING EXPRESSIONS.
THE PHILOSOPHY AND OTHERWORLDLY EXPERIENCES OF MEREL LI-ANN. AIM TO START A CONVERSATION THAT OPENS THE MIND FOR A MORE CONSCIOUS HANDLING TOWARDS PRODUCTS AND VALUABLE WAY OF LIVING.
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